Birmingham based designer Rav Matharu; creative head behind ‘Working Class Hero’ took his label name from John Lennon’s 1970 classic. “My collection is focused on dressing the real man who is trying to achieve his dreams for a better life”, Rav told MYFDA.

 Taking a particular interest in menswear, with a specific focus on merging sportswear and fashion to form quirky casual wear; Rav admires the functionality of such a combination especially within the work environment.

Currently in his final year studying fashion at Derby University with a specialism in menswear, Rav has acquired a wealth of worthy experience in this time. Having interned as a design assistant at Topman, visual stylist at Gap as well as having participated in Paris Fashion Week working with menswear label ‘Blaak Homme’ on their SS10 collection. Rav told MYFDA “these experiences have meant that I have learnt how the industry works and my skills have become more refined to industry standards.”

As well as looking to designers such as Raf Simmons for fashion inspiration, Rav also looks to art for alterative perspectives on designing; particularly taking influence from the work of his favourite artists Gary Hume, Jim Lambie and Arturo Herera.

Rav will be showcasing his Ready to Wear collection alongside 24 other finalists at the Birmingham Conservatoire on 23^rd October 2010.